Lincoln Today is a 112-page magazine that promotes Lincoln, Nebraska. It’s used as a recruiting tool by local schools and businesses and there is a copy in each hotel room in Lincoln. The Lincoln Convention and Visitors Bureau and Chamber of Commerce have adopted it as well. I have designed Lincoln Today in its entirety since its start more than 20 years ago and have been an editor since 2015. We feature the spectacular photos of Tom Tidball. Designing this magazine is a joy.